Mobility * Communication = Energy Connected Society

Sumitomo electric group think suit CASE the steps of The Times, is not limited to the demand for car manufacturers to develop and supply new products.Sumitomo electric集团的目标是运用综合实力构建全新未来之城=“Connected Society”。这个词表示：不论是谁，不论何时何地，都能“互联”的社会。例如，“采用融合移动与能源的技术，创造全新社会基础设施”、“采用让人、汽车、物品及社会互联的技术，实现自由、安全且舒适的移动”、“采用让汽车、家庭和城市互联的技术，让共享能源普及至整个社会”等，可以说促使住友电工集团发挥出综合实力的关键就在于CASE的登场。汽车事业本部副本部长井上雅贵将这样的变化表达为“正常进化”。

So, sumitomo electric group in CASE age strength of concrete is what?

"We have to clear the use cases, such as people want to how to use the car, people have what demand for cars.So far, we have been based on the previous results and the existing issues to think about the future, such a forward thinking is very effective, but from now on, must think in car, on the basis of ideal form, in turn, determine what to do now, the reverse thinking.The years, we accumulated a lot of knowledge in the field of cable and communication cable and insights.Can realize "Connected" in the CASE of high-speed communication and "Electric" in the field of Electric is the group's strengths.In addition, the group also has a lot of factors.We firmly believe that only the group can be flexible combination sintering, enameled wire, all kinds of equipment needed for the CASE and the key technology such as information and communication, and give full play to their potential.The key to this is: how to match demand and commercial seed, create new value.Even in the automotive wiring harness the core business, I also hope to develop with high additional value, based on the new method of the future 'automotive wiring harness."(inoue)

CAS - EV development promote department around inoue's blueprint in practice, the department minister hirai macro tree leading department to move forward.From CAS - EV development advance room (CAS - EV development promote the department's predecessor) since its establishment, he began to directly involved in the business CASE.

"Before the CASE started business, it is by automobile manufacturers to provide drawings, clear job content.But after came on as a CASE, abruptly changed.Requires us to automotive manufacturers together to create new value.This means that we are no longer the manufacturer Tier1 supplier (grade 1), but turned into Tier0.5 supplier of (0.5).Namely, must from people about the global demand for cars and overlooking the sexual perspective, from the source to discuss what is the value of the car."(horizontal well)

When thinking about the value of the car, in addition to the car outside the main body, also must be used at the same time discusses vehicle infrastructure.Then thinking scope must be expanded to the society as a whole.Here need to pay attention to is, sumitomo electric group initially take steps, the purpose of the CASE is not the development and production products.Ascending car value, the necessary elements required to create new value?This is the starting point.But that means change previous works.Can say to the CASE as an opportunity, our position has changed, the collaboration with car manufacturers.Horizontal well is that "must change concept".The manufacture EV (electric vehicle) is the symbol of the changing ideas.

"I think the team members have developed from the Angle of view of the car, thinking habit of car problem.We also find opportunities to carmakers shows the electric car.The fact that we build a car created no small impact, caused the carmakers and upstream team."(horizontal well)

In new Settings "between" NEV display, flat well with invited to carmakers, head are discussed.Although this is the CASE between the display of related products, but hirai will called it a "field" in the science of uniting the discussion.That is, grow up to be cooperative development partners needed to practice field.Here, the horizontal well has been and more than 700 carmakers, head of a heated discussion.In the process, team members also absorb a lot of knowledge and insights, achieved a steady growth.